Kaiser-Willys Brochure KW-1706 - 1953
"...MANY JOBS..."
Kaiser-Willys Brochure KW-1706 - 1953
from Farm Jeeps on The CJ3B Page


Jeeps on the Farm - Popular Mechanics – January 1942 - Page 1Jeeps on the Farm - Popular Mechanics – January 1942 - Page 2
“Jeeps on the Farm”
Popular Mechanics – January 1942
from Larry E. Long - HOME OF THE JUNGLE AIR FORCE OF WW II

Our thanks to Larry found and submitted the earliest
promotional article for using the Jeep on the farm that we've seen.



You can lower expenses... Country Gentleman – May 1947
"You can lower expenses..."
 Country Gentleman – May 1947




“A NEW HYDRAULIC-CONTROL LIFT”
Country Gentleman – March 1948




"Hydraulic LIFT-HITCH"
The Newgren Co. Form No. 122-10M date unknown




                   “Nebraska Tractor Test”
              Country Gentleman – April 1950




“The ‘JEEP’ is a Working Girl!”
pre 1953



"FARM POWER: As Useful in December as it is in May"
Successful Farming – May 1953


Farm Jeep Ads and Brochures
We've collected several examples of ads featuring "Farm Jeeps" equipped with hydraulic implement lifts. Most of the advertising shows Monroe lifts, however the lower right-hand picture in the "Working Girl" ad features a Newgren. The Jeeps themselves in these ads are CJ-2As and CJ-3As, even though enthusiasts will tell you the official "Farm Jeep" was a CJ-3B. The 1951 "4-WHEEL-DRIVE FARM VEHICLES" ad featuring either CJ-2As or CJ-3As shows the marketing department had the “Farm Jeep” concept several years before the official model designation in 1953-54.

We are on the lookout for more "Farm Jeep" brochures and advertising (especially those ads featuring Newgren or Stratton lifts, or lifts in use on early CJ-5s), so let us know if you spot any for sale or that we can link to.



Thanks,
and



"YES you can use Hydraulic-Lift Implements"
 Country Gentleman – January 1947




"The All-Around Farm 'Work-Horse'"
 Country Gentleman – July 1947




"Hydraulic LIFT-HITCH"
Love Tractor Co. Brochure date unknown




"Jeep Operation Data"
Willys-Overland Motors approx. 1948




"4-WHEEL-DRIVE FARM VEHICLES"
Farm Journal – April 1951



"FARM JEEP VERSATILITY"
Kaiser-Willys Brochure KW-1706 - 1953
from Farm Jeeps on The CJ3B Page


              "HYDRO-IMPLEMENT LIFT"
        Stratton Brochure ILJ-60 - approx. 1960
NOTE: There is an excellent page on general Willys Jeep Advertising over at The CJ2A Page.